Over the last 30 years distracted driving has become a major source of concern for public officials and drivers alike. Whether it is cell phone usage and in-vehicle information systems or passengers, food, or cigarette usage, all non-driving activities have the potential to distract drivers from the task at hand. However, many argue that these ‘distractions’ don’t affect them or that some tasks actually improve their driving abilities. Today we have more researchers than ever who are working to settle that question once and for all.